SWAP FESTIVAL: Circular revolution against waste

SWAP Festival is a unique community-ecological platform activating Czech society. It transforms textile waste management into an attractive festival for 7,500+ people with a decentralized network of local exchange events as an alternative to regular shopping. The innovation is systemic activation and support: we train dozens of organizers and provide them with know-how and digital tools for autonomy. We turn passive consumers into changemakers who create self-sufficient communities. By combining direct textile rescue and education, we radically shift public consumption habits towards sharing.